Essential Updates to Improve Your Website's SEO

You need a website optimized for search engines to reach your target audience. With the introduction of Google's mobile-friendly algorithm update in April 2015, it is more important than ever before to have a site that will rank high on SERPs.

The following tips provide an overview of what you can do to increase your rankings and capture the attention of your ideal customer base.

Update Blog Posts Regularly With Fresh Content

Search engines like Google use algorithms to rank websites. These algorithms are constantly changing, and there is no simple formula for success. 

One of the many factors that search engines consider when ranking a website is how often it updates its blog posts with new content. Sites that post fresh content can rank higher than sites that do not update their blogs as frequently.

The more frequently you publish new articles on your site, the higher your rankings. These articles will appear for relevant searches in Google or other search engines. 

If you have a challenge updating your content regularly, you need to consider white label digital marketing services that will create content on your behalf.

Add Keywords to Your Page Title

Your website's title needs to contain relevant keywords that match the type of content on your website to appear on a search engine. If you have a blog post about motivation tips for entrepreneurs, then including words like "entrepreneur," "business," and "motivation" will help people find your site when they search for articles related to this topic.

You can also use a tool like Google Ads Keyword Planner to help you find relevant keywords for your business and target audience. By including these keywords in your title, you'll make it easier for people to find your website when they're searching online.

Optimize Your Website Images

Your website's images need to get optimized with relevant keywords and descriptions to rank well in a search engine. When you add keywords and descriptions to your pictures, it helps the search engine understand what the image is about. 

It can help your site's images rank higher in the search engine results pages, leading to more website traffic.

There are several ways to optimize your website images for SEO. One way is to use the image's file name as the keyword. So, if you have a picture of a motivational poster, you could name the file "Motivational-poster.

Final Verdict

Search engine optimization is the process of making your website rank higher in search results. SEO optimization allows more people to notice and visit your site, resulting in lower bounce rates, increased conversion rates, or increased traffic.

4 Services You Can Get Bundled for Discounts and Savings

We need. We click. We buy. Repeating that cycle over and over can lead to having a different provider for every service you use. 

Bundling some of your services into one provider can offer you discounts and savings along with reducing the number of bills you have to remember to pay each month. Here is a list of four services that you can bundle to get a lower total price.

Home and Auto Insurance

You bought your car insurance policy when you purchased your first car. You bought your home insurance policy when you purchased your new home. 

Bundling those two policies with the same insurance company could save you as much as 25% off each policy. Some insurance companies will even bundle the monthly bill so you only have one deduction per month to keep up with. 

Even if one of the two policies has a higher rate than you are paying now, you may save more money over the year by having both policies with the same company.

Home Internet and TV

Even if you no longer have a home phone line, bundling your home internet and cable TV service could save money on the monthly price of each. 

Even if a standalone internet service provider offers you a lower rate for internet service, the savings you receive off of your monthly cable TV bill by bundling these two services with the same company might offset the difference. 

For example, Spectrum Cable TV packages offer a much better rate on internet service when it is bundled together with TV service. Even if you do not need a home phone line, bundling these two services alone could save you hundreds per year.

Home Internet and Cell Phone Services

Verizon, AT&T, and Sprint are no longer the only big games in town. Some regional home internet providers now offer cell phone service using the same 5G towers used by the larger cell service providers. 

Home internet providers such as Spectrum now offer cell phone plans. You can get a discount on the plan without having to purchase a new phone or change your number.

Streaming Services

Some internet streaming services can now be bundled offering an overall discount over a la carte services. Hulu now offers a bundle of Hulu, ESPN+, and Disney+ that is cheaper than purchasing each of these services separately. 

Depending on the packages you subscribe to now, you may be able to get all three for less money than you may be paying for just one of these streaming services.

Talk to your family and friends to see how they have saved money bundling services. Investigating and getting quotes does not cost anything. Doing nothing can cost you hundreds.

How to Get the Most Out of Your Internet for the Least Amount of Money

Today, most people will have to use their personal computers or phone to conduct work for their job. This means that they will likely require fast internet that will allow them to get everything from large assignments to basic email tasks done within a reasonable time. 

But, of course, home internet is often not the most reliable service, and opting for a better plan can be very expensive. Thus the following includes a few ways you can get the most out of your internet for the least amount of money.

Router Location is Critical to Internet Speed

Nobody wants large devices sticking out of their living room. This is why so many homeowners will tend to place their router devices far away in a corner where nobody can see them. 

This, however, can lead to you experiencing slow internet speeds. That is why it is highly recommended that not only should you bring your router closer to your location, but if you live in a multiple-story home that it's on the same floor as your office.

Stop Renting Your Router

One of the reasons people don't upgrade to faster internet speed because they are already paying to rent their router and additional expenses are often not in their budget. 

However, what if we told you that you don't have to rent your router? Internet companies will force customers to rent routers they can buy independently. 

To ensure you purchase the right router, simply figure out what model you need and purchase it online.

Don't Forget to Shop Around

If you live within a larger city, you likely have multiple internet service providers around you. With earthlink internet plans you may be able to improve not only the speed of your internet but what you are paying for each month by simply taking the time to shop around.

Don't worry; you don't have to settle for lower quality service, as many high-end service providers will take price matching into consideration. 

Going this route can help you end up with perks such as unlimited internet and free installation, to name a few.

As you can see from the information above, there are several ways you can improve the quality of your internet without having to break the bank. 

Choose one option from the list above and begin applying it to your home to see which one is the best fit for your particular situation.

How to Save Money on Internet Service Every Month

The Internet is practically indispensable for people in modern society. People rely on it to take care of bill payments. They depend on it to get access to the latest news developments. 

They even use it to receive local temperature and weather updates. If you love the Internet but want to save on your monthly Internet expenses, you need to test these suggestions out.

Do Significant Research

Don’t ever assume that your Internet service provider is the cheapest one around. Take the time to research other providers that are available in your region. Online price assessment devices can help you figure out which providers may be better value for your money. 





If you discover a cheaper option, reach out to your current provider. Inform the staff member on the line about your discovery. You may be able to get access to an even better monthly rate.

Search for Promotions and Deals

Be on the lookout for exciting promotions and deals that may be accessible to you through Internet service providers. If you score a terrific deal, you could end up paying less for service for a significant stretch of time. 

Some companies offer deals that are good for as long as a full year, believe it or not. If you want to continue saving big, talk to your provider once the deal period is coming to a close.

Find out if You’re a Subsidy Candidate

There are many subsidies out there that can help people decrease their satellite internet for streaming costs. You may just be a good candidate for one. 

If you want to reduce your speedy satellite internet service costs considerably, subsidies may be able to help you achieve that goal. 

There are subsidies for public housing residents. There are even subsidies for households that fit into certain income brackets.

Decrease Your Internet Speed

You can also minimize your monthly Internet costs by decreasing your speed. Don’t assume that higher is always better. It’s not always necessary for people. If you don’t do a lot of video streaming on the Internet, you may not even realize that your speed is any different than it was before. 

The majority of households out there are A-OK with speeds that are in the range of 20 to 30 MBPS (megabits per second).

If you want to decrease your Internet service costs monthly, you should have no issues. There are many convenient and practical options. It’s just a matter of being proactive and learning about them.